The Social Media Marketing Book

Are you looking to get into social media, but just don’t understand most of it?  I know that there are a lot people out there who are just like that and The Social Media Marketing Book is the book for you.  This book gives you a complete overview of everything that falls under the Social Media umbrella.  Each chapter is covers a small topic of social media, so you don’t have to worry about getting overwhelmed.  You’ll learn about the history and culture of each social media type and how to correctly use it.  At the end of each chapter, there are takeaway tips that really get to the meat and potatoes of what you should have gotten out of that chapter.  It is written in terms that you don’t even have to be computer literate to understand.  However, this is a book for a beginner.  If you are trying to explain why your company needs a social media presence, hand this book to your boss.  He’ll thank you for it.

DISCLOSURE OF MATERIAL CONNECTION: http://cmp.ly/2

Thinking about Sponsored Conversations?

One of the newest ways out there to promote your product is to use sponsored conversations. If you aren’t sure what a sponsored conversation is, watch this video:

Now, does this really work? Having used this in my work and for my own personal blogs, I would have to say yes. It is a great way to get your product (or for me, blog) if front of eyeballs you wouldn’t normally. Word of mouth marketing is one of the most powerful marketing tactics. As a mom, I am more inclined to listen to another mother myself. Before I buy most of our big ticket items, I do a search for reviews on it. I am not the only one either.

From my own personal experience, I highly recommend sponsored conversations if you are looking to get more eyeballs on your products or your blogs.

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Norton Online Family

logo-norton-from-symantecWe are a family that uses Norton on all of their computers, so I when I heard about Norton Online Family I knew I wanted to check it out.  For parents out there who need an easy way to see what their kids are doing online, Norton Online Family is what you need.  You can easily set up an account online and profiles for each of your family members.  You can easily check with an internet connected device you child’s activity or even change their profile.  All sites they visit are in chronological order and don’t include any popup ads they may encounter.  You can even see what words and phrases are being used for searches.  It even tracks personal information that your child may send out via email and social networks.  You can monitor their activity on social networks such as mySpace and Facebook.  Though I do have to admit my favorite part of this program is that the “house” rules are always visible to your children.  There is no guessing what is and isn’t okay.  It is outlined for them in black and white.

If this sounds like something you need at your house, they, for a short time, are offering a beta test.  You can sign up and try this out for yourself at no cost to you!  What do you have to lose besides making your kids safer?

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